Tag Docket

Industries

Campaign links for real estate marketing

For agencies marketing brokerages, agents and developers. The QR code on a yard sign can be repointed when the listing sells, and every listing link, postcard and open-house flyer carries approved tags.

An example link

An open-house yard sign, built from the starter values below.

https://harborrealty.example/listings/412-elm?utm_source=yardsign&utm_medium=offline&utm_campaign=spring26_openhouse_buying&utm_content=westside

utm_source
yardsign
utm_medium
offline
utm_campaign
spring26_openhouse_buying
utm_content
westside

The sign carries a short code that resolves to this link, so the destination can move after the listing sells.

What goes wrong, and what Tag Docket does

The listing sold. The sign is still up.

Print a short code on the sign. When the listing goes under contract, repoint the code to similar homes; the tagging stays the same, and people who already scanned get the new page too.

Just-listed and just-sold postcards

Log each mail drop as a placement, with the area, the quantity and the cost. Scans are read live from the printed code, and cost per scan and per lead are worked out for you.

A sign read from the curb

Tag Docket tells you how wide to print a code for the distance it will be read from, and warns when a code is too dense for its size. Yard signs get the strongest error correction by default.

Agents come and go

Every link records who made it. Remove someone from the team and their links stay, with their name on them.

Starter values for real estate

Pick this type of business when you add a client and these values, among others, are ready to use. Edit, rename or archive any of them; a starter set adds values, never new fields.

Offers

  • Open house openhouse
  • Home valuation homevaluation
  • Schedule a tour scheduleatour
  • Listing alert listingalert
  • Market report marketreport

Programs, products and services

  • Buying buying
  • Selling selling
  • Luxury luxury
  • New construction newconstruction
  • Rentals rentals

Platforms

  • Yard sign yardsign
  • Direct mail directmail
  • Zillow zillow
  • Nextdoor nextdoor
  • YouTube youtube

Questions

What happens to a code when the campaign is over?
Retire it. A code is disabled, never deleted, and a retired code shows a friendly page that tells the person scanning that their phone is fine.
Can the short link use our own domain?
No. Short codes live on app.tagdocket.com; branded short domains are not available.

Other industries: Higher education, B2B and SaaS, E-commerce, Home services, Nonprofits.

Bring the spreadsheet. We’ll show you the registry.

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